Dear Rick,
Thanks for your e-mail. I know H's concern about the reputation of the course as well as of the bunkers. It is a very very difficult subject and frankly speaking I don't think there is any straight forward answer.
The bunker policy is correct, however, many players disagree and they don’t take our instructions about smoothing out their footprints seriously – I think it is like a kind of punishment towards to club/course – to show their disagreement about the no rakes policy. This attitude comes not only from greenfee guests but also from some of our own club members. There is a vocal group who had disagreed about the no rakes policy from the very start and they still keep the negative attitude alive. Then there is all the comments on the web. This is really the most serious part as many of the active golfers who play on green fee tends to participate in the chat on the these web portals. In general few players have created a lot of hype against our course.
If we look at the problem from H’s side, it is a question if he can afford to continue to support the no rake policy.
This year’s turn over in green fee sales was down, quite a lot. The weather has been bad and we “lost” at least two weeks sales due to ECCO and Challenge Tour tournaments. On the other hand if we look at all the other clubs their green fee turnover has also gone down, so it is a general trend all over Denmark. Weather and economy have generate less turnnover in green fee than last year.Anyway,
H needs to promote the course best possible and it is correct that there is
a general dislike of the no rakes policy from the guests side, however, problem
is that we only get the negative news. The guests leave comments like wonderful
course, but a pity that the bunkers are un maintained! I don’t think we ever
got a positive message like “wonderful bunkers without rakes!”.
Personally
I was not very happy with the no rake policy in the beginning, however, today,
I don’t find it a problem. When playing, I really do my best to avoid the
bunkers! They are fierce hazards – and foot prints, well there are quite a few
footprints but in many bunkers the sand has settled and the foot prints is no
problem. After all there is also a lot of animal footprints and no one complain
about these.
Today
I will find it a pity if we put rakes in the bunkers, however, it is my
personal feeling – if we ask the green committee I think the majority will vote
for rakes in the bunkers!
Another
issue is the rating of the course, if we remove the rakes the course will have
to be re rated and I am sure that course will be rated as less difficult.
What
worries me most is that I am really 98% sure that we will not get any more
green fee guest by putting rakes in the bunkers! The problem is that the course
in no longer a novelty, most players have visited Stensballegaard and some like
the course and some not, meaning that we will not see any major growth in green
fee guest just because we announce that from 2013 – now with rakes!
The
situation for golf is much more complex than just rakes or no rakes.
Try
to think about this small fact app. 3% of the population in Denmark play golf –
that is app. 155.000 persons. In the municipality of Horsens there is app.
85.000 inhabitants – 3% of this is app 2500 persons.
We
have today 1009 members in Stensballegaard Golf Club, Horsens have app. 1300
members, then there are quite a few still being a member in the old Horsens
Golf Club (now Juelsminde) – and some is a member in Odder! We are very close
to the statistical number of players in our area – this show, I think why it is
so difficult to get more new members – at least it is I my guess! Rakes or no
rakes!
Conclusion
– personal opinion!
-
Rakes have very little influence towards the average club member
- Mens
sections members are very much against no rakes – the better the player, the
more opposition towards no rakes
- No
rakes have created a lot of negative comments on the various internet portals
- Some players dislike the visual appearance of bunkers with footprints.
C
In response to the above message from C:
C,
I have been thinking about the bunker policy these past weeks. And, I want to again thank you for your very thoughtful words (above). I believe you are precisely correct in your assessment.
I spoke with
H a couple days ago. Nothing significant. But, I had sent him
my thoughts and we just touched base following that. I believe he
forwarded my email also to you – at least I hope he did. I expressed my
concerns and asked that he please not reference me/vHSB - if/when the
policy changes. As you mention, it is not a black and white problem.
I certainly understand the need to increase revenue. But, I also believe
this is not the proper target.
Even if we have
made progress in shedding light on this issue, we have more work to do.
So, after much thought, I find it illogical to support and concur with a bunker
policy modification.
After
re-reading your message, I have the feeling we could have – and should have –
done more to create pride about the bunker policy within the membership.
After all, the members are the ambassadors and salesmen for the club.
Perhaps we overlooked the impact of their opposition to the policy?
Perhaps, we could not have changed this. But then again, you being one of
our more traveled and most sophisticated members – and, as you say, you were
also uncertain about the policy in the beginning.
I am of course
saddened by this development. I’m not sure if this feeling is for
Stensballegaard, for me or for golf in general– or all three. I hate that
we will end up like many others that have made similar attempts. I had
really hoped we would be successful and Stensballegaard would rightfully claim
it made a significant impact, resurrecting some of the original spirit of golf.
In many ways,
this debate is indicative of the state of golf today. The golf industry,
over the past 20 years, established a standard and golfer expectation which is
unaffordable – unsustainable. The problem is, golfers don’t realize
this. The industry does, but now we can’t figure out how to inform the
golfing public that we really can’t provide the perfectly manicured golf
courses they have come to expect. So, most of the industry is struggling
to figure out how to change golfers expectations. In the meantime, the
various professional tours are still advocating the same imagery of perfectly
maintained golf courses – blissfully neglecting to divulge the true cost of
this image.
The bunker
policy parallels this. Golfers have come to expect perfect bunker
conditions. Why not – it’s all they see every week on TV – in
magazines…it must be the right way… When will it stop?
Okay, actually
I didn’t start this – thinking to get on my soapbox again….
Hope this
message finds you well.
Rick
And, C's response:
Dear Rick,
Thanks
your e-mail, first of all I haven’t seen your mail to H, however, we had a
lengthy discussion about the rakes or no rakes in the green committee.
I
think the final conclusion will be that “a tool” will be supplied to help the
player smoothen his foot prints – it’s not a rake – and I find this point
important. We will still have no rakes, however, we will provide a more
suitable tool to make a more even surface than what can be made with a club or
a shoe. I hope this initiative will keep the no rakes policy alive as well as
maybe, if we are really lucky, close the discussion about rakes!
I
agree with you that maybe we did not work hard enough on making the club
members our ambassadors, however, on the other hand most professional and also
many golf magazines was against the idea from the start. I totally agree with
you that maintaining the quality of course which is seen on television from big
PGA or Euro Tour events is unrealistic so is the quality of the bunkers, even
I, being a rather average player find it simply to make a bunker shot from
these bunkers where you have exactly ¾” sand on top of a very hard bottom. But
if you have this kind of “hazard” is it then really a hazard?
I love highly maintained courses,
however, I think links type and more natural golf courses will be the future.
Having the environment and the green thinking in mind, there seems to be no
other way in the long run!
Regarding
hickory play – I hope that you and Chris will be in Denmark again next year on the 31st.
August, as we will play the Danish Open Hickory Championship at the oldest golf
course in Denmark – at Copenhagen Golf Course – right next to the queens
hunting castle and a lot of deers.
Best
regards,
C
This message arrives from our client:
Hej Rick.
The following is not official yet, but this is what we
might end up with:
Revised Bunker Policy at Stensballegaard Golf
The bunker policy at
Stensballegaard Golf has caused a lot of discussions among members and greenfee
guests, as well as in the press, both national and international.
Chief Architect Rick Baril designed the golf course to be played strategically and avoid the bunkers: which should be viewed as natural hazards and not as safe, well kept landing areas.
Positively, this concept
has caused discussion in the world press, among others: “The Rolex World Top
1000 Golf Courses” has attached importance to the idea, that the bunkers should
be hazards, not to be raked. Golf Inc. also commented on our bunkers, when the
course was elected ”The Worlds best new course in 2010”.
The negative has been; it
turned out to be very difficult to make the golf players level their footprints
with their foot or their golf iron, and therefore several deep footprints are
left in the bunkers. This is certainly not fair to the following players,
landing in these footprints. At the same time, this made the course look
neglected.
We have therefore decided to
introduce the “Stensballegaard Bunker Shaper”.
The Bunker Shaper is a tool to
level foot prints in the bunker. But, it is important to make it
clear, the bunker still shall present itself as a natural hazard and hereby be
a challenge the golf player should avoid.
It will therefore as
always be up to the golf player to act sportsmanlike, and of course make sure
the footprints one has made in the bunker is leveled with the “ Bunker Shaper”.
I have done my best to translate, hope it makes sense.
I think I am as disappointed as you, but I am sorry to say
so, we are the only two and N.
Best regards,
H
And, my response:
Greetings H,
I have read the notice (above) and made some small edits.
I’m obviously interested to see the “bunker shaper”….
As you know, I worry this step will not provide the solution or
answer you seek, on this point. In fact, I worry this concession will
encourage even more discussion, dissent and criticism related to the
bunkers. I sincerely hope I am wrong.
In the social “golf” media, I am seeing more commentary related
to the disconnect between golf course maintenance and golfer’s
expectations. As an owner, you are keenly aware of this issue: Mostly
unaware of the increased costs and dwindling resources confronting golf, the
average golfer continues to expect better golf course conditions and more
grooming. Certainly, the poor global economy is bringing more
awareness to this issue. But, the golf industry seems to segmented to
truly provide the cohesive message, which is truly needed to influence golfer
expectations. It is likely the necessary change in golfer’s expectations
will not occur until it is literally forced on them…. And this, in a
nutshell, is what we have experienced with the “bunker policy”.
I am proud of the statement we made with the “Bunker Policy”.
Even if we haven’t been successful, we did the right thing. And, in the
process, we caused golfers to think, re-think and consider this issue.
Hopefully, we’ve brought this problem one step closer to a rational evolution
and solution.
Hope Spring comes early in Denmark! All the best to you
and the family…
Regards,
Rick