Robert von Hagge
Quote
“We know we have
succeeded in our design if it elicits fervent, borderline fanatical reactions (either positive or negative*).
Nothing could be more disappointing, and we have certainly
failed infamously if, upon showcasing a new golf course, the reaction is
dispassionate commentary.
Such a reaction would surely mean we achieved something about as exciting as kissing your sister.”
* Robert was encouraged equally by good and bad reactions - as long as there was emotion involved.
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